Val Blanco

Val Blanco is an experienced marketing professional with a diverse background in account management and strategic marketing across multiple industries. Val has held significant roles, including Account Director at Publicis Groupe, Global Demand Generation Manager at SMART Technologies, and Senior Account Manager at Karo Group, Inc. Notably, Val has led cross-functional teams, developed global marketing strategies, and managed high-profile campaigns for major brands such as American Airlines and Coca-Cola. Currently, Val serves as Manager of Marketing at Upland Software, specializing in the development and execution of product marketing strategies. Val holds a Certificate in Marketing Management from The University of Calgary and has completed specialized programs in Advertising and Marketing Management from recognized institutions.