The Upper Deck Company
Melissa Borello is an experienced brand manager currently working at The Upper Deck Company since April 2023. Previously held positions include brand advocate at Westward Whiskey, sales and marketing coordinator at VaynerSports, and wave ambassador for San Diego Wave FC. Extensive experience in sales and operations is demonstrated through roles at Vuori as a sales associate and the NFL as an area manager, where collaboration with Party Planners West, Inc. enhanced community engagement. Additional contributions to the sports and recreation sector include serving as director of game day operations and marketing/promotions at Slo Blues Baseball, and as a recreation coordinator with the City of San Luis Obispo, where impactful programs were developed during the pandemic. Educational qualifications include a Master of Business Administration in Sports Business from San Diego State University and a Bachelor of Science in Sport and Recreation Experience Management from California Polytechnic State University-San Luis Obispo.
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