Bernard Bolisig

Bernard Bolisig is a seasoned professional with extensive experience in marketing and vendor management. Currently serving as Principal at UPSHIFT Marketing since September 2012, Bernard provides strategic consulting for manufacturers and distributors in the Amazon ecosystem. Previously, as a Sr. Vendor Manager at Amazon from November 2007 to August 2012, Bernard launched significant growth categories in automotive, managing a $100 million buying responsibility and maintaining over 96% inventory health across 300,000 SKUs. Bernard also held leadership roles at SEMA, contributing strategic communication efforts, and served as Purchasing Manager at CarDomain Network, overseeing automotive parts and electronics procurement. With a BA in Business Administration from the University of Washington, Bernard possesses a strong foundation in marketing, management, and technology innovation.