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Spencer S.

Digital Marketing Director at Upside

Spencer S. has a diverse work experience spanning various roles and industries. They began their career as a Social Media Marketing Intern at Gigfinity in 2014, where they created guidelines for social media accounts and assisted in marketing initiatives. In 2015, they worked as a Digital Marketing Intern at STACK Media, where they developed a program to increase social media followers and managed ambassadors. During the same year, Spencer served as a Fellow at CMBAM - College Media Business and Advertising Managers.

In 2012, Spencer joined Kent State University as a Marketing Director, Producer & Reporter. They also served as an Alumni Association Liaison, connecting alumni to various resources on campus. They later worked as an Account Executive and Advertising Sales Manager at Kent State University.

Spencer then transitioned to the healthcare industry, serving as a Digital Marketing Specialist at Cleveland Clinic in 2016. They later joined CBS Radio as a Promotions & Events Specialist, representing multiple radio stations.

In 2017, Spencer joined Attane as a Digital Marketing Specialist, where they eventually grew into roles such as Digital Marketing Strategist, Account Manager, and Director of Client Success. At Attane, they focused on driving client adoption of new lead generation and nurture products, managing projects and budgets, and serving as a liaison between teams.

Most recently, in 2021, Spencer joined Upside as a Digital Marketing Manager, and later transitioned to the role of Digital Marketing Director in 2022.

Throughout their career, Spencer has gained experience in digital marketing, client management, program management, and strategic planning.

Spencer S. holds a Bachelor of Science (BS) degree in Advertising from Kent State University. Prior to that, they earned a High School Diploma from Elyria High School. Additionally, Spencer has obtained various certifications, including Advanced Google Analytics, Learning Google Tag Manager, Unconscious Bias, Yext Certified Professional, Brightedge Certified Professional, and Google Analytics Individual Qualification. These certifications were obtained from institutions such as LinkedIn, Yext, BrightEdge, and Google, with the most recent certification being Advanced Google Analytics obtained in March 2021.

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