George Serfiotis is currently serving as the Group CFO at Upstream since May 2015. With a background in finance and advisory roles, including a stint at PwC as a Manager - Advisory, George also has experience as a Finance Manager / Finance Controller at Blackcircles.com. George's career journey includes positions such as Audit Senior at Johnston Carmichael and Junior Auditor at Grant Thornton UK LLP. George's educational background includes a BSc in Economics from the University of La Verne and an MSc in Social Research from the University of Surrey.
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