Designed exclusively for high-performing agents, UrbanX offers a premium platform to be your own boss, build your own brand, earn more commission and keep more of it, while having more time so you can live your life.

Co-founder and CEO of UrbanX, Dan Argent knows the struggles of being a high-performing agent and running his own agency. He has taken his industry experience over the last 17 years; both as an agent and a business owner and used them to build UrbanX into a premium offering to help you have the best of both worlds – work for yourself but without having to do everything yourself.  

As your all-in-one partner, UrbanX will unlock your potential, and empower you to stand out from the crowd. Led by co-founders Steph Kong & Gayle Williams, our team of real estate professionals will take care of everything behind the scenes in your business including listing & contract administration, branding & marketing, accounts, payroll & trust accounting, training & development, and software & IT. Simply put, you sell the houses, and we’ll do the rest. 
 
UrbanX has built a thriving community of Australia’s best agents who are unlocking their potential, and in turn, revolutionising the industry.

Commercial Real Estate

Property Development

Property Management

Real Estate

UrbanX

UrbanX's headquarters in Newstead, Australia

The Sydney office focuses on leadership and growth initiatives, enhancing listings and expanding market presence in NSW.

Sydney

The Melbourne office focuses on driving growth initiatives and strategic development for Victoria's market.

Melbourne

Dan Argent

Tom McCarthy

This department oversees the strategic direction and management of the organization.

Executive Leadership

The Business Operations Team at UrbanX ensures that high-performing agents can focus solely on selling real estate by handling all backend operations. This team is responsible for listing and contract administration, branding and marketing, accounts and payroll management, trust accounting, and providing training and development support. Their goal is to streamline business functions, allowing agents to maximize their productivity and earnings without the overhead of operational tasks.

Business Operations Team

This department focuses on strategic initiatives aimed at driving business growth and expansion.

Growth Management

This department focuses on developing and executing marketing strategies, managing brand identity, and coordinating client onboarding initiatives.

Marketing and Branding

The Marketing Team at UrbanX is responsible for creating and implementing marketing strategies that elevate the personal brands of high-performing agents. They develop engaging content, manage advertising campaigns, design promotional materials, and utilize various digital channels to enhance visibility and attract prospective clients. By maintaining a consistent and compelling brand presence, they play a crucial role in empowering agents to achieve their business goals and stand out in the competitive real estate market.

Marketing Team

This department provides administrative support and coordination for various organizational functions.

UrbanX

Org chart

Teams

Executive Leadership

Business Operations Team

Growth Management

Marketing and Branding

Marketing Team

Administration Services

Offices

UrbanX

Org chart

Teams

Executive Leadership

Business Operations Team

Growth Management

Marketing and Branding

Marketing Team

Administration Services

Offices

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