Craig Shacklett

Craig Shacklett has a diverse work experience spanning different industries. Craig is the Co-founder and CEO of Trio CRM since May 2020, where they focus on integrated, multi-channel casino marketing and player development. Prior to that, they were the CEO and Co-founder of URComped, a company that helps casino players access comp offers and casino experiences at top resorts and cruise lines worldwide.

Before their ventures in the casino industry, Shacklett worked at CA Technologies from 2012 to 2015. Craig held roles such as Sr. Solution Strategist, Manager of Inside Sales in the West Region, and Territory Account Manager. Craig successfully led a team transition and was responsible for recruitment, training, and sales.

From 2011 to 2012, Shacklett worked at GTECH as part of the sales, marketing, and business development team. Craig focused on Texas Lottery Field Marketing and Business Development and achieved significant growth in lottery sales in the territory.

In 2008, Shacklett founded TahoeTutors, an in-home tutoring service that later expanded to offer test prep and college admissions services. Craig sold the company in 2010 and subsequently worked as an Executive Casino Host for Norwegian Cruise Line, where they achieved record-breaking casino revenues for a Europe-based ship.

Shacklett began their career as a Management Associate at Harrah's, where they completed a rotational management training program within the marketing department. Additionally, they founded AggieTutors/Tutormatcher during their time as a student at UC Davis, offering tutoring services to local high school and middle school students. Craig also worked as an Advertising Sales Rep for the California Aggie Newspaper and as a Sales Representative for Dublin Toyota.

Overall, Craig Shacklett has a strong background in entrepreneurship, sales, and marketing, with a specific focus on the casino and gaming industry.

Craig Shacklett completed their education with the following chronological history:

- From 2011 to 2013, Craig attended the Naveen Jindal School of Management at UT Dallas, where they earned a Master of Science (M.S.) degree in Marketing Analytics.

- In 2010 to 2011, Craig studied at the Universidade Federal do Paraná. Although no specific degree was mentioned, they focused on Portuguese for non-native speakers (CELIN).

- From 2002 to 2006, Craig pursued their Bachelor of Science (BSc) degree in Managerial Economics at the University of California, Davis.

- Additionally, Craig obtained a certification as a Certified Kettlebell Trainer from the American Kettlebell Club in 2007.

- No specific information about Craig's high school education was provided. However, it is mentioned that they attended San Ramon High, without any details about the duration or completion.