Good received his BA in Economics from the University of Memphis and has since become one of the pest-management industry’s leading marketing and sales executives with a focus on bringing new products to market, expanding national markets, and M&A activities. In his executive leadership roles at Terminix, Good provided sales leadership, business strategy development, brand positioning, direct marketing, media advertising, public relations, promotions, and product placement across multiple verticals.
Good oversaw the successful integration of these business development strategies to help propel Terminix to their industry leadership position while overseeing a $60M annual marketing budget, managing a global sales force of over 1,500, and generating over $500,000,000 in annualized sales.
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