Chris Marsh

Chris Marsh has been working in the field of Conversion Rate Optimization (CRO) since 2020. In that year, they founded Dash of CX, a CRO consultancy specialising in the eCommerce sector. In 2020, they also began work as a CRO Consultant for ELLOS GROUP and a White-labelled CRO for digital agency Wonder Tonder Oy. In 2021, they were a White-labelled CRO for digital agency Exceptional Web, where a client testimonial praised their team for their work. In 2022, they began work as a CRO Consultant / Mentor for B.O.B Bars Over Bottles, a CRO Specialist for Perk Clothing, and a UX & CRO Consultant for Oddit. Chris also provided Conversion Rate Optimization and UX guidance for Spacer.com and Parkhound.com. Additionally, they have worked as a Conversion Rate Optimization & User Research for ILNP Cosmetics and Daily Steals. Recently, a CRO program they ran drove multi-million euros in additional revenue for a client, with a ROI of around 19:1.

Chris Marsh has a diverse educational background. From 2000 to 2002, they attended Canterbury College and obtained a BTEC National Diploma in Computing & Technology. From 2002 to 2005, they attended the University of Sussex and obtained a BSc, Bachelor of Science in Multimedia Digital Systems. In addition to their formal education, Marsh has obtained a number of certifications, including Accelerating Innovation with A/B Testing, Adobe Target - Building on the Fundamentals, A/B Testing Mastery, Applied Neuromarketing, Building and Scaling CRO Programs, Landing Page Optimization, Adobe Analytics Analysis Workspace, User Research Methods - Training with Karl Gilis & AG Consult, Google Analytics IQ, The Practical Guide to Usability: Top 10% Distinction, Optimizely X Strategy Foundations Certification, and Optimizely X Web Foundations Certification.