Powered by the autotracking, UseItBetter instantly unlocks a stream of data on how customers use your website and makes that data work for you at every step of your Conversion Rate Optimisation process. 

From advanced Analytics to A/B testing and Personalisation, UseItBetter combines all the tools you need into a single workflow to save you time and money. 

If you work at...

👉 E-Commerce - ask us how Very (ShopDirect) come up with A/B tests that led to multi-million uplift thanks to quantitative and qualitative insights from our tool.

👉 Telecom - ask us how Play (Iliad) implements hundreds of changes via UseItBetter to accelerate optimisation of their website and personalise customer journeys. 

👉 Insurance - ask us how insurers all over the world use our Form Analytics to reduce friction in their online quotes and discover new business opportunities.

Key Features

❶ Never miss data again with Autotracking - Stop wasting your developers' and analysts' time on manual event tagging. Add a single script to automatically track all interactions with your website. Learn more:

https://www.useitbetter.com/features/autotracking/

❷ Get insights you can trust  - Retroactively measure and segment customers based on autotracked behaviour and commercial data. Explain their actions with advanced heat mapping, form analytics, event logs and more:

https://www.useitbetter.com/features/analytics/
https://www.useitbetter.com/features/form-analytics/
https://www.useitbetter.com/features/heat-maps/ 

❸ Turn your insights into actions - Triggers allow you to precisely target your customers, personalise their experience and A/B test your hypotheses. You can also use it to collect feedback with built-in surveys or collect more data.

https://www.useitbetter.com/features/analytics/

❹ Let us help you grow your business - lack of skills or resources shouldn't stop you from becoming a modern data-driven company:

https://www.useitbetter.com/services/

UseItBetter - Web Analytics & Optimisation Platform

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