Rolando Lopez

Senior Manager & UX Research Democratization Lead at Userlytics

Rolando Lopez has worked in various roles since 2012. In 2012, they worked as a General Manager at Timex Group, where they were responsible for the overall operations of all retail stores in the Southeast. Rolando oversaw financial statements, P&Ls, and budgeting activity and consistently beat sales goals of $1M per year in each store. In 2013, they worked as a Writer at Unite America, where they provided strategic communications guidance and writing support for internal and external communications, particularly on high-priority occasion-specific messages, articles and speeches for social media. In 2018, they worked as a Director of Operations and Business Development at MobiCap, where they planned and monitored the day-to-day running of the automotive business to ensure smooth progress. Rolando successfully increased company revenue by 70% at the end of year one by creating impactful business plans both DTC and B2B. In 2020, they worked as a Financial Advisor at Consolidated Credit, where they developed customized financial strategies to meet the needs of clients and studied the market movement with analyst team and recommended plans to minimize risks to improve overall debt management. Currently, they are working as a Senior Manager & UX Research Democratization Lead and Enterprise Management and Business Development at Userlytics since 2021.

Rolando Lopez obtained an Associate's degree in Business, Management, Marketing, and Related Support Services from Broward College. Rolando then attended Universidad Simón Bolívar from 2008 to 2012, studying Political Science and Government. Rolando also holds certifications from Udemy and Lynda.com, including Usability Testing and UX Research (2021), SEO: Keyword Strategy in Depth (2016), and SBIFF Producers' Panel: Movers and Shakers (2016).

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