Alison Lyne has extensive experience in demand generation and marketing roles. Alison is currently the Director of Demand Generation at Ushur, an AI-powered Customer Experience Automation platform. Prior to that, Alison worked at Persado as the Senior Director of Demand Generation, where they played a key role in leveraging AI technology to create engaging content for global brands. Alison also held the position of Senior Marketing Manager at Persado before being promoted to their director role. Earlier in their career, Alison worked as an Account Director at Bluewolf, an IBM Company, where they helped clients innovate their business processes and technologies. Alison started their career as a Consumer Insights Specialist at News America Marketing, a leader in online and in-store marketing solutions.
Alison Lyne has an Advanced Diploma in Digital Marketing from New York University. In addition to their diploma, they also hold a Bachelor's degree in Psychology from the University of California, Davis.
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