AJ King

AJ King is a Senior UX Researcher at Alto Software Group, specializing in UX across various platforms and processes. With a strong background in Psychology and Behavioural Economics, AJ previously worked as a Senior User Experience Researcher at Checkatrade and held key roles at Ocado Technology, where they focused on organisational development and human decision-making. AJ earned a Bachelor's degree in Psychology and a Master's degree in Behavioural and Economic Science, both from the University of Warwick, graduating with distinction. Outside of UX research, AJ enjoys acting and writing, contributing to the arts community as a director and drama teacher.