Rita Bini is an experienced Data Scientist and Analytics professional, currently serving as the Lead Data Scientist at VAFO Digital. With over 15 years in advanced analytics and data-driven strategy, Rita has specialized in customer insights, predictive modeling, and performance measurement frameworks. Rita has previously held significant roles at organizations such as The Telegraph and Havas Media Group, where they led projects that garnered awards for innovative data usage. Rita holds a Master's degree in Economics with honors from Ca' Foscari University of Venice and has recently completed a Level 7 course in Data Science with Machine Learning and AI from the University of Cambridge.
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