Mathilde Gaudon serves as the Responsable Marketing Digital et E-commerce at Valebio since July 2023, where responsibilities include advanced management of the e-commerce site on Prestashop, SEO optimization, and marketing automation using Klaviyo. Prior experience includes roles as Social Media & Growth Manager at Invox, where Mathilde defined and managed social media strategies for B2B clients, and as a Temporary University lecturer at Université Jean Moulin Lyon 3, overseeing students in Communication and Digital Marketing. Previous positions at Digital Virgo involved project coordination and performance analysis, while early career roles included marketing assistance at Weekendesk and communication project management at ALLIANCE LED. Mathilde holds a Master's in Information-Communication with a focus on Digital Marketing from IAE Saint-Etienne and has a background in applied foreign languages and international commerce.
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