Charles van der Wal is a Salesforce Solution & Business Architect with over a decade of experience in bridging business strategy with scalable technology. They have held positions such as Senior Salesforce Consultant at Profit4SF and Managing Consultant & Salesforce Solution Architect, and currently serve as a Senior Salesforce Solution Architect at KPMG Nederland and Valtech. Charles began their career with internships at Dagblad Sp!ts and De Nieuwe Revu, and has developed expertise in marketing operations and Salesforce consultancy through various roles at companies like Multrix, True B.V., and Gen25. Charles completed a Bachelor's degree in Journalism from Hogeschool van Utrecht and briefly studied European Studies at Haagse Hogeschool Den Haag.
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