Luis González is a seasoned Digital Transformation Consultant with over 20 years of experience in advising, planning, developing, and implementing digital transformation solutions. They previously served as an Internet Marketing Consultant for Stedica SA de CV, where they specialized in crafting digital marketing strategies for prominent clients, including Coca-Cola. Additionally, González was a Digital Marketing Lecturer & Consultant at Instituto de e-Marketing, contributing to courses and consulting on digital strategies for businesses and universities. They have held key roles in various multinational enterprises, most recently as a Lead Consultant at Valtech, guiding clients through organizational transformation and digital strategy implementation. González holds several certifications, including a Master's Certification in e-Marketing Strategy from the University of Michigan.
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