James Berry

Managing Director, Commercial at Valuedynamx

James Berry is currently the Managing Director, Commercial at Valuedynamx since September 2021. Prior to this role, James held the position of Commercial Director at Collinson, where James also served as the Head of Loyalty Commerce. With extensive experience in performance marketing, affiliate marketing, and digital marketing, James has showcased their expertise in delivering optimal performance for various companies such as Core8, Vivid Lime, and The Collinson Group. James holds a Bachelor of Arts (BA) in Business Studies from the University of Derby.

Location

Warlingham, United Kingdom

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Valuedynamx

We make more brands more relevant to more customers, more of the time by delivering curated-to-customer offers and rewards. We drive higher commercial growth for financial institutions, travel loyalty programs, merchants and retailers. The end result- frequent engagements that really matters to customers and encourages lasting and profitable relationships. Valuedynamx is part of Collinson, acknowledged for delivering the world's most valued travel ecosystem. Collinson have over 30 years loyalty and customer engagement experience and more than 10 years focused on delivering loyalty commerce solutions. They have been at the forefront of loyalty innovation, continually evolving and building capability to meet the changing needs of clients and their customers. In addition to Valuedynamx, Collinson delivers exceptional travel, insurance and assistance products that differentiate value propositions and loyalty solutions that win deeper, more valuable customer relationships.