Simone van Rees

Simone van Rees is the Head of E-commerce at the Van Gogh Museum, where they shape and optimize the E-commerce strategy to connect art, commerce, and experience. With a background in photography and visual merchandising, Simone has built extensive experience in managing creative teams and developing impactful campaigns across various industries, including retail and culture. They previously held roles such as Content Manager at A Beautiful Story and Marketing & E-commerce Manager at Return to Sender, focusing on data-driven strategies to enhance brand experiences and customer journeys. They completed their Bachelor’s degree in Photography at the Royal Academy of Art and a postgraduate degree in ACT & Psychosocial Therapy at Stresswise Academy.