Alex McBride is a seasoned professional in the esports and gaming industry, currently serving as the Gaming & Esports Director at VANGUARD and leading projects for the Esports World Cup. With a degree in Games Design and Production Management from the University of Abertay Dundee, Alex has demonstrated a commitment to enhancing esports development, having previously held the position of Global Head of Esports at EGL, where they focused on establishing technology solutions and fostering partnerships with major brands such as Microsoft and Red Bull. Since joining EGL, Alex has progressed from a referee to delivering significant projects for top sports clubs across various leagues, while building an international team of esports managers in key global markets.
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