Yaw K. is a Senior Manager of Merchandise for Action Sports at Vans, a VF Company, where they focus on product alignment and strategic positioning to enhance brand growth in the EMEA region. As a co-founder of Kicks-N-Coffee, they established a sneaker convention that celebrates sneaker culture, fostering community connections among enthusiasts. Additionally, Yaw co-founded the Smile Skateboarding Collective, contributing to product development and community-focused events. Previously, they co-owned Arrow & Beast GmbH, leading it to recognition as a top skate shop while advocating for skate culture and community engagement.
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