Var is de reclameregie van de VRT. We bieden advertentieruimte en merkintegraties op alle touchpoints van StuBru, MNM, Radio 1, Radio 2, Klara, Eén, Canvas en VRT MAX via digitale streams, podcasts, apps, websites, radio en tv.

Advertising

Broadcasting

Media & Entertainment

Radio

Var's headquarters in Sint-Stevens-Woluwe, Belgium

This department manages the execution and operational aspects of advertising campaigns.

Advertising Operations

The Account Management team at Var oversees client relationships and ensures the effective delivery of advertising solutions across various VRT platforms such as radio, TV, digital streams, and podcasts. They work closely with clients to understand their needs, develop tailored advertising strategies, and manage campaigns to maximize brand integration and reach.

Account Management

The Client Services team at Var is responsible for managing and nurturing client relationships, ensuring exceptional service, and supporting sales activities. Their duties include coordinating with clients to understand their needs, providing tailored advertising solutions, and handling inquiries and issues efficiently. By facilitating seamless communication and delivering top-notch support, they help clients maximize their advertising potential across Var's diverse media platforms.

Client Services

The Marketing and Market Intelligence team at Var is responsible for developing and executing marketing strategies to promote advertising opportunities across various VRT platforms, including radio, TV, and digital channels. They gather and analyze market data to provide actionable insights, enabling the company to optimize advertiser engagement and enhance brand integrations. The team combines strategic marketing efforts with data-driven intelligence to drive growth and innovation in the advertising landscape.

Marketing and Market Intelligence

The Sales and Partnerships team at Var is responsible for driving revenue by selling advertising space and brand integrations across VRT's various channels, including digital streams, podcasts, apps, websites, radio, and TV. The team cultivates and manages relationships with media agencies, business partners, and direct clients to create customized and impactful marketing solutions that leverage the reach and influence of VRT's media platforms.

Sales and Partnerships

The Operations and Administration team at Var ensures the smooth and efficient functioning of the organization. They handle office management, lead operational processes, manage finance and administration tasks, analyze business functions, and oversee learning and development projects. Their goal is to support the company's core activities of providing advertising space and brand integrations across various VRT touchpoints.

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Other teams

Account Management

Client Services

Marketing and Market Intelligence

Sales and Partnerships

Operations and Administration