John Tran

John Tran is a seasoned digital analytics professional with extensive experience in leadership and technical roles. Currently serving as the Digital Analytics Lead at Vattenfall since September 2019, John leads the Digital Analytics Authority and is responsible for enhancing organization-wide capabilities in digital analytics for Vattenfall Netherlands. Prior experience includes roles as a Digital Analyst at Vattenfall, where John focused on customer experience management, and as a Digital Analyst & CRO Specialist at VodafoneZiggo, serving as the main contact for digital analytics in B2C Mobile e-commerce. Educational credentials include a Master of Science in Marketing Management from the Rotterdam School of Management and a Bachelor of Science in International Business Administration from Tilburg University. Additionally, John has held various positions ranging from a teaching assistant to a marketing intern, showcasing a diverse skill set across analytics, consultancy, and education.