Jolanda Bakker is a seasoned Marketing & Sales Director currently leading the Marketing & Commercial Operations team at Vattenfall, overseeing a diverse range of marketing and sales activities for the NL/UK region. They have a strong background in data-driven marketing, customer engagement, and team leadership, having previously held significant roles at Nuon, including Director Marketing Operations and Senior Market Manager SME. Jolanda's early experience includes an internship in Product Management at Festo and a thesis on Marketing Strategy during their studies at KLM. They hold a Master’s degree in Business Studies from the University of Amsterdam and a NIMA C certification in Marketing Strategy.
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