Katariina Palosaari is a skilled marketing professional with extensive experience in improving customer experiences and driving online sales. Currently serving as a CRM Business Developer at Vattenfall since June 2023, Katariina focuses on implementing marketing automation, developing multi-channel communication strategies, and optimizing customer journeys. Previously, Katariina held the position of Head of Marketing and Communications at Klinik Healthcare Solutions from March 2018 to June 2023, leading marketing strategy and campaigns in Finland and the UK. Earlier roles include Marketing Coordinator at Resurs Bank, Marketing Assistant at Apollomatkat, and Marketing Trainee at Messukeskus Helsinki. Katariina holds a Bachelor of Business Administration in Marketing from Haaga-Helia University of Applied Sciences and has also studied Business, Management, and Marketing at the University of Ljubljana.
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