Wieneke Gehner

Head Of Content & Engagement at Vattenfall

Wieneke Gehner is an accomplished marketing professional with extensive experience in digital marketing and content management. Currently serving as the Head of Content & Campaigns at Vattenfall since September 2019, Wieneke oversees two teams focused on B2C and SME markets, emphasizing data-driven optimization of marketing funnels. Prior to this role, Wieneke held various positions, including Interim Online Marketing Manager at Gehner Digital Marketing Management and Manager Digital Marketing at ManpowerGroup Nederland. Wieneke's career began at FD Mediagroep as a Marketing Communication Manager, progressing into online marketing roles. Wieneke holds a Mini MBA in Brand Management from Marketing Week (2023) and a Doctoral degree in Communication from the University of Amsterdam (1993).

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