Barry Robb is an experienced digital marketing professional with a strong background in performance marketing and eCommerce. Currently serving as a Senior Performance Marketing Manager at Vay, Barry previously held roles as Senior Marketing Technologist and Marketing Operations Manager at KLA Group, where responsibilities included driving digital marketing initiatives and implementing marketing automation. Barry's expertise extends to managing PPC campaigns and enhancing email marketing strategies across various companies, including Omnibus Labs and FountainheadME. With a Bachelor of Science in Marketing from Western Governors University and extensive hands-on experience across multiple industries, Barry has successfully led digital advertising initiatives, managed multimillion-dollar campaigns, and provided creative direction for various projects.
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