At Vaya, we have a deep appreciation for small businesses (SBs) and the entrepreneurs behind them. These businesses are the backbone of our daily lives, providing essential goods and services while creating jobs and driving economic growth. We believe that when SBs succeed, entire economies and countries prosper.

However, succeeding as an SB is challenging, and one significant hurdle is obtaining the credit needed to run and grow their businesses. Our mission at Vaya is to make accessing credit easier for SB entrepreneurs.

We achieve this by working with vertical SaaS companies, which serve as the operating systems business owners use to run their businesses day-to-day. These small business-focused vertical SaaS companies use Vaya to seamlessly embed tailored credit offerings into their core workflows to drive feature adoption, earn revenue, and catalyze growth. 

In turn, vertical SaaS with embedded credit offerings allows SBs to obtain the credit they need in when they need it and in the context of the vertical SaaS tools they rely on and love. 

Backed by a strong group of investors and founded by Ankit Singh and Soham Sen, our team brings extensive experience in building fintech products. At our core, we are software product builders dedicated to assembling a unique team to build a default inclusive world of financial services for small businesses, predicated on the success of our vertical SaaS customers.

Our name, Vaya, which means “to weave” in Sanskrit and "to go" in Spanish reflects this mission to bring the worlds of embedded credit, vertical SaaS and SB together to grow together.

Vaya Technologies (acq.)

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