Luke Ashton is an experienced Creative Director and Copywriter with a robust portfolio spanning various esteemed agencies and direct client engagements globally. Currently serving as a Senior Creative at VCCP since January 2022, Luke also operates Luke Ashton Ltd, established in May 2005. Previous roles include Global Creative Director positions at McCann Health London and Cheil Worldwide, where Luke led significant campaigns for major brands including Samsung and Vodafone. Notable achievements include the UK launch campaign for Square card payments at gyro, a successful launch of the 2018 Ford Focus at GTB, and the iconic Samsung Galaxy S3 TV commercial featuring David Beckham for the 2012 London Olympics. Educational background includes a Bachelor's degree in English Literature and Philosophy from Lancaster University.
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