Stephen Renou is an experienced professional in retail experience strategy, currently serving as the Head of Retail Experience Strategy at VCCP since July 2022, focusing on major brands such as Cadbury, Canon, and White Claw. Prior to this role, Stephen held various strategic positions at Barrows, including Strategy Director for South Africa, where key accounts included Unilever and Coca Cola, and several leadership roles across UK, Europe, and Asia Pacific. With a foundation as a Senior Copywriter and Strategist at agile brand solutions and Oscar Tango, Stephen has developed a diverse skill set in campaign strategy, shopper communication, and insights analysis, complemented by a solid educational background in marketing and psychology from institutions such as the University of KwaZulu-Natal and the AAA School of Advertising.