Tyler French is an accomplished marketing professional with extensive experience in academic and customer marketing, currently serving as the Academic Marketing Manager at Vectorworks since August 2014. In this role, Tyler develops and executes marketing strategies to enhance awareness and engagement among academic customers, leading a team to drive campaign success and cultivate meaningful relationships with academic associations. Tyler has a strong background in customer marketing, previously holding positions such as Customer Marketing Manager, where strategic initiatives focused on product adoption and customer satisfaction. With earlier roles including Senior Marketing Specialist and Marketing Coordinator at Vectorworks, and experience at Vocus and Happy Valley Communications, Tyler combines a deep understanding of target audiences with data-driven decision-making to optimize marketing initiatives. Tyler holds a degree from Penn State University and a diploma from Emmaus High School.
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