Vania C.

Vania C. is an experienced marketing professional with a strong background in data management and market research. Currently serving as the Head of Insights & Data Management for the Southwest Region at VELUX since April 2021, Vania C. focuses on developing ad hoc market research across several European countries while coordinating with the global research team. Previously, Vania C. worked as a Social Data Analyst at Linkfluence, providing insights from social media data, and held multiple roles at Lowe's Companies, Inc., including Market Intelligence Specialist and Merchandising Analyst, where responsibilities included creating KPIs, executing loyalty programs, and conducting consumer insights studies. Vania C. holds a Bachelor's degree in Marketing from Tecnológico de Monterrey and a Master's degree in Marketing from IGR-IAE Rennes.