Michelle Koty is an experienced marketing leader specializing in demand generation, field marketing, and business development. They currently serve as the Director of Global Demand Generation at Veracode and have previously held significant roles at Avid, where they directed lead management and collaborated closely with sales teams to optimize the lead lifecycle. Michelle has overseen major marketing initiatives, managed substantial budgets, and implemented comprehensive lead and campaign strategies throughout their career. They hold an MBA from the University of Massachusetts at Lowell and a certificate in leadership from Harvard Business Review.
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