Missy Root

Missy Root has over 25 years of work experience in the field. Missy began their career in 1994 as Vice President of Sales at American List Counsel. In 2003, they moved to Accudata as Vice President of List Management. In 2007, they joined Source Interlink as Vice President of Business Development. During their time there, they negotiated improved terms with magazine suppliers, led the account management team for the largest retailer partner, created analytical queries, identified key business variables to forecast future buying trends, and managed multiple profit generating divisions. In 2014, they moved to Mediabrains as Vice President of Publisher Relationships. Most recently, they have been working as a Client Advocate at VeraData Decision Labs since 2016.

Missy Root attended the University of Maryland.