Abraham Crego

Abraham Crego is a Senior Business Analyst with over 15 years of experience leading digital transformation, process improvement and technology adoption across international organisations.

He has worked in sectors such as media, retail and energy, contributing to projects in companies including AMC Networks, and collaborating with major enterprise environments like Inditex and Repsol. His work typically bridges business and technology, helping teams define clear requirements, streamline processes and adopt new systems effectively.

Across his career, Abraham has participated in global initiatives related to HR, Finance, Legal and digital workplace platforms. This includes supporting the evolution of Workday, guiding the rollout of contract management solutions like Conga Contracts, and delivering training and adoption programmes for Microsoft 365, Copilot, CRM and ERP tools. He has worked closely with multinational teams in Europe, the U.S. and Latin America, ensuring that systems and processes align with both business needs and regulatory requirements such as GDPR.

Abraham combines analytical thinking with strong communication and stakeholder management skills. He is comfortable navigating complex environments, clarifying processes and helping organisations translate operational challenges into practical, sustainable improvements. He holds a Master’s in Artificial Intelligence and additional qualifications in cybersecurity, digital business and Microsoft technologies.