Tim Yu serves as the Vice President of Brand Engagement and Communications at Verizon since May 2025, where responsibilities include managing corporate reputation and brand perception. Prior to this role, Tim spent over 15 years at Nike, holding multiple senior leadership positions in Global Communications, including Vice President for Global Communications and Purpose for the Jordan Brand. Tim's earlier roles at Nike involved shaping narratives around sport, culture, and innovation, as well as leading communications for various divisions such as Nike Virtual Studios and Digital. Tim's career also includes experiences as Editor-at-Large at COOL HUNTING, Account Director at Largetail, and Project Coordinator at Digital Divide Data, along with a research associate role at Yale School of Medicine and a field marketing representative position at Warner Music Group.
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