Laura Bernier

Laura Bernier has a diverse work experience spanning various roles and industries. Laura currently works as the Customer and Cultural Intelligence Lead at Verndale since April 2023. Previously, Laura served as the VP, Group Strategy Director at Formerly Known As from December 2021 to June 2022. Laura was also the VP, Group Strategy Director at Rauxa from March 2022 to April 2022, where they later took on the role of Strategy Director - West Coast Strategy Lead - Head of Research and Insight Center of Excellence from September 2018 to March 2022.

Before Rauxa, Laura worked as the Vice President, Account Planning at Phelps from April 2016 to August 2018, where they employed a unique approach to consumer research. Prior to Phelps, they held the position of Strategic Planning Director at TPN from September 2014 to March 2016. Laura also gained experience as a Senior Strategic Planner at Insights in Marketing, LLC. from October 2013 to September 2014.

In their earlier career, Laura held roles at Kraft Foods Group, including Senior Marketing Research Manager - Premium Coffee from November 2012 to September 2013 and Senior Marketing Research Manager - Foodservice from July 2011 to November 2012. Laura was also the Senior Marketing Research Manager - Consumer Relationship Marketing at Kraft Foods Group from May 2008 to July 2011. Additionally, Laura worked as the Manager, Marketing Research Insights at The Pampered Chef from September 2006 to May 2008.

Overall, Laura Bernier has built a strong foundation in strategy, customer research, and marketing throughout their professional journey.

Laura Bernier earned a Bachelor of Arts degree in French and Business Administration from Augustana College, where they attended from 1997 to 2001. Laura also obtained a certification in Storytelling and Persuading using Data and Digital Technologies from edX in 2021.