Aniello Serra is a skilled data analytics and business intelligence professional with extensive experience in the ecommerce sector. Currently serving as the Global Ecommerce & Omnichannel Data Science & Business Analytics Manager at Versace since March 2022, Aniello is responsible for defining data strategy and supporting cross-functional analyses. Previous roles include Digital Intelligence Lead and Digital Data Analyst at Webranking, where Aniello focused on service definition, resource training, and analytical insights. Aniello also contributed as a guest speaker at Bologna Business School, teaching courses on marketing technology and data visualization. Earlier career experiences include project management and business intelligence roles at TWINSET, further solidifying expertise in analytics and data-driven decision-making. Aniello holds a degree from Università degli Studi di Modena e Reggio Emilia.
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