Han van Lier is a marketing professional with extensive experience in product management and consumer research, currently serving as the Marketing Director for Garment & Climate Care at Versuni since September 2021. Previous roles at Versuni included Sr. Product Manager for Garment Care and Floor Care. Prior to this, Han held various positions at Philips from September 2016 to August 2021, including Sr. Product Manager for Home Care and Consumer Intelligence Manager for Domestic Appliances, focusing on marketing strategy based on consumer insights. Han's career began at MetrixLab, progressing from Jr. Research Manager to Sr. Research Manager with a focus on innovation and shopper research, spanning an international scope. An early career role as Launch Captain for Evening Breeze involved developing innovative sleeping climate solutions. Han holds a Master’s degree in Strategic Product Design and a Bachelor’s degree in Industrial Design Engineering from Delft University of Technology.
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