Simran Roy is a seasoned specialist in digital marketing, data analytics, and business development, with over 10 years of experience leveraging market intelligence to drive business growth. Previously, Simran has held roles at The Nielsen Company, including Manager of Consumer Insights for Pepsi Foods and Business Leader for West India, where they developed strategic consumer research and market share initiatives. Currently serving as Senior Manager of eCommerce Analytics at Versuni, Simran focuses on driving CRM KPIs and campaign insights. They hold an MBA in Finance from Dayalbagh Educational Institute and a B.Sc. in Chemistry from St. Stephen's College.
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