Ben Proske

Ben Proske possesses extensive experience in leadership and digital marketing across various sectors. As Managing Director for Vertbaudet DACH and Vertbaudet Switzerland from June 2019 to January 2024, Ben oversaw strategic operations. Prior roles include serving as CMO at Lolly (Leading Locally Ltd) and Head Digital Switzerland at McDonald's Switzerland. Ben also held several positions at Migros-Genossenschafts-Bund, progressing from Management Trainee to Director of E-Commerce & Cross-Channel and Director of Digital Marketing & Social Media. Ben began a career in retail as a Trainee at C&A. Academic qualifications include a Master's degree in Marketing from the University of St.Gallen, earned between January 1998 and January 2004.