Cédric PACKOWSKI

Cédric Packowski is currently the Head of Data Intelligence Factory at Vertbaudet, where they manage a team of 20 and oversee various aspects of data analysis and marketing. Previously, from 2017 to 2022, they served as Responsable Intelligence Clients et CRM at Vertbaudet, and prior to that, they held several roles at Castorama France, focusing on data management and marketing analytics. Cédric has also been a member of the governance committee at La Cité de l'IA since 2022. They earned a Master 2 in Econometrics and Quantitative Economics from Université de Lille and a degree in E-commerce and Marketing from IAE Lille.