Lucas Cooney is an experienced media professional with over 25 years in content production. Currently serving as the Director of Sponsored Content at VerticalScope Inc. since September 2007, Lucas also holds the position of Outdoor Editorial Manager, overseeing diverse content across various powersports and outdoor publications such as ATV.com and Off-Road. In addition, since June 2016, Lucas has been a Video Producer for ArcheryTalk.com, creating over 100 videos annually for the platform's YouTube and Facebook channels, focusing on bow reviews and trade show coverage. Prior experience includes working as an Online Content Producer for TSN - The Sports Network in Canada from November 1998 to September 2007, ensuring that the largest sports website in Canada was continuously updated with engaging content. Lucas holds a Bachelor's degree in Journalism from Ryerson University, earned between 1993 and 1997.
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