Daniel McDonell is an accomplished marketing operations professional with extensive experience in both strategic and tactical roles across various industries. Currently serving as the Director of Marketing Operations at Verticurl, a WPP Company, since July 2021, Daniel leads global marketing technology initiatives, optimizing workflows and enhancing efficiencies. Previously, Daniel spent over two decades at National Instruments, notably as Sr Group Manager for Demand Generation, where a campaign automation strategy was developed, and as Digital Marketing Manager, overseeing multi-channel marketing efforts. Daniel’s early career included roles in the US Army as a Stinger missile system crew member, complemented by educational qualifications in Criminal Justice and Electrical and Electronics Engineering.
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