CRAIG WERWA

Craig Werwa is an accomplished marketing professional with extensive experience in social media and digital marketing. Currently serving as the Head of Social Media Marketing at VeSync since 2025, Craig has spearheaded a transformative strategy across several smart-home health and wellness brands, achieving significant growth in engagement and views. Previous positions include Director of Social Media Marketing at SHOP.COM, where Craig led multi-channel strategies, and Senior Director of Social Media & Community Marketing at Weedmaps, focusing on community-building and engagement. With a strong background in creative and strategic planning from roles at TBWA\Chiat\Day and Ketchum, Craig has a proven track record of driving brand awareness and success through innovative social media approaches. Craig holds a Bachelor of Arts in Communications and Film from the University of Michigan and has completed coursework in Communications at the University of Cambridge.