VFC set out to make great-tasting food that doesn’t cost a wing and a leg. They took fresh, wholesome plants, worked some magic, then deep-fried them to create the most amazing Vegan Fried Chick*n.

Food & Beverage

VFC's headquarters in York, United Kingdom

Dave Sparrow

Gaynor Fletcher Ⓥ

Paul Zalecki

Daniel Hardesty. ACMA CGMA

The Leadership Team at VFC is responsible for setting the strategic vision and guiding the overall direction of the company. With a focus on innovation and growth in the plant-based food sector, they collaborate to enhance product offerings, expand market reach, and ensure the alignment of VFC’s mission with its operational goals. Their combined expertise drives the company’s commitment to making delicious, affordable vegan food accessible to all.

Leadership Team

The Finance and Operations team at VFC is responsible for overseeing the financial health and operational efficiency of the company. They manage budgeting, financial reporting, and cost analysis while supporting strategic decision-making to optimize resources and drive profitability. Their efforts ensure that VFC can continue to deliver high-quality, affordable vegan food products.

Finance and Operations

The Marketing Team at VFC is responsible for crafting compelling narratives and campaigns that highlight the deliciousness and value of their Vegan Fried Chick*n. Led by the Creative Lead, the team develops engaging content and manages digital strategies to boost brand visibility. The Digital Marketing Manager drives online growth through targeted campaigns, while the Social Media Executive engages with the community to cultivate brand loyalty and awareness.

VFC

Org chart

Teams

Leadership Team

Finance and Operations

Marketing Team

Offices

VFC

Org chart

Teams

Leadership Team

Finance and Operations

Marketing Team

Offices

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