Founded in 2022, VIA is London’s leading cycling concept store, located in the iconic Coal Drops Yard redevelopment of London’s King’s Cross. A gallery-style showroom, housed in a beautifully restored grain store in the historic Kings Cross development, features a mix of the world’s best cycling brands alongside a café, workshop and idMATCH fitting studio.

VIA is the perfect place to shop, meet, start or end a ride. 

We host events, regular group rides and annual races including VIA CRIT, GRA-VIA and Solstice 3K.


VIA Atelier

Org chart

Teams

Offices

VIA Atelier

Org chart

Teams

Offices

Related companies