Soe Martin

Soe Martin is currently the Marketing Director at VIA Outlets, bringing over 9 years of experience in brand, retail, and product marketing focused on lifestyle brands. Previously, Soe held pivotal roles at JD Sports, Tommy Hilfiger, and Scotch & Soda, where they managed comprehensive marketing strategies and collaborated across various teams to ensure effective execution of campaigns and brand initiatives. Soe's expertise encompasses integrating omnichannel approaches, overseeing significant budgets, and enhancing brand visibility across multiple markets. When not engaged in professional pursuits, Soe enjoys outdoor activities, exploring new cultures, and binge-watching Netflix.