Katy Mitchell

Katy Mitchell has a diverse work experience spanning over two decades. Katy is currently working as the Director of Product Management - Outcomes Methodology at VideoAmp. Before that, they worked at Google for a significant period, taking on various roles such as Senior Advertising Research Manager, Advertiser Experiment Advocate, and Advertising Research Manager. Prior to Google, they gained experience in media analytics and consulting at Neo@Ogilvy, where they held positions such as Associate Director and Senior Consultant. Katy also had early career internships and roles in marketing and communications at SicolaMartin, Coremetrics, Texas Wesley Foundation, and Kraft America Credit Union.

Katy Mitchell earned a BA and BS degree in Advertising & Spanish from The University of Texas at Austin between 2001 and 2004. Katy also obtained certifications in Getting and Cleaning Data, R Programming, and The Data Scientist's Toolbox from Coursera in 2015.