Khalid Khalid is an experienced digital performance marketing professional currently working at Vidio since November 2022, focusing on optimizing ad campaigns to achieve key performance indicators, revenue, and return on investment. Previously, Khalid served as a Senior Media Performance Marketing specialist at Publicis Groupe, managing media strategies for brands such as Glaxo Smithkline and Samsung. Khalid's expertise includes performance marketing, app store optimization, and SEO, with a track record of enhancing campaign effectiveness across various platforms. Academic background includes a Bachelor of Technology in Information Technology from Universitas Siber Asia and a Diploma in Business Administration from Bina Sarana Informatika Depok.